OLTA Women’s History Month: Women in Business

As we celebrate Women’s History Month, it is important to shine a light on the remarkable journeys of women business owners and acknowledge the diverse array of experiences, challenges, successes, and insights that they bring to the entrepreneurial landscape. From breaking barriers in traditionally male-dominated industries, to pioneering innovative solutions, women entrepreneurs have continually reshaped the business world with their resilience, creativity, and determination. Their contributions not only drive economic growth but also inspire future generations, making Women’s History Month the perfect time to celebrate and amplify their invaluable impact. Sonya Rarey, President of Birchway Title Agency, epitomizes the spirit of a true trailblazer, defying stereotypes and challenging gender norms in the business world. Leading a title agency, Sonya showcases drive, determination, and innovation – qualities emblematic of many women-owned businesses in the United States. With a passion for the title industry and commitment to hard work, Sonya has not only carved out her space in this sector but can serve a guide for aspiring women entrepreneurs everywhere. In this interview, Sonya shares her journey, insights, and experiences as a woman at the helm of her own title agency, shedding light on the triumphs and tribulations of navigating ownership:

Q: What influences or beliefs existing in your life provided you with the courage and confidence to build your own business?

A: Entrepreneurship was a bit second nature due to my immigrant grandparents who formed a family bakery as their form of livelihood in the U.S. on my dad’s side. Also on my mom’s side, her parents owned and operated their own business for as long as I can remember. At the time, I did not realize what business ownership meant because that was their place of work. I wish I could talk to my grandparents more about their startup and daily challenges. But I do sense the “can do” spirit from them, and that motivates me daily.

Q: Did you have any mentors, friends or family that helped you navigate the challenges of becoming a business owner?

A: Birchway has many supporters including our own industry veterans, Amy Medinger and Billie Finkler. The title industry has many women performers, managers, and even leaders but few women owned companies. I have received help and support across the industry from clients, associations, and underwriters.

Q: Can you share a significant milestone or achievement in your entrepreneurial journey that you’re particularly proud of, especially in the context of being a woman?

A: There are many moments that happened at the birth of the company that I am particularly proud of, but one stands out because it was a testament of opportunity built on relationship. This moment is the day I called our first underwriter for approval and we received an “absolutely”. That support and relationship was profound for our start.

Q: What advice would you give to other women aspiring to start their own businesses or climb the corporate ladder in traditionally male-dominated industries?

A: I have worked in male-dominated industries my entire career. I co-opped during college at a steel slitting plant and learned early on no one was looking for me to conform, but I did find evidence I needed to carve a new path. There will be those that embrace and there will be plenty of push back, but perseverance and holding true to your core values will open opportunity. You will have to be strong, less petty, and more professional. I also tried to keep in mind I was setting a new standard for other women.

Q: How do you foster mentorship and support networks for other women in your industry or within your business?

A: I take opportunities to support the women’s division or chapter within industry and community organizations. I will be involving myself even more in the community to support other women-owned businesses across industries. These opportunities open up to us by invitation by other women leaders. I also spend time talking with new entrants to the workforce because of recruiting and networking. I get referrals from my network regularly to talk with college grads and people exploring new opportunities to discuss their career goals.

Q: Can you share a particular instance where you had to challenge stereotypes or biases related to gender in your professional journey?

A: I have many stories like this due to being in the manufacturing space around machinery, rough application environments, construction, etc. but the same exists in the boardroom! Having a sense of humor helps, and I tend to take the perspective that it is less to do with biases of gender than it is with biases in general. My role as a researcher is to challenge your research to be free of bias. If facts are not available, then list your “assumptions” for all to agree or disagree so it becomes less personal and more about the freedom to evolve with more information. 

Sonya’s insights provide a powerful testament to the strength and ingenuity driving women-owned businesses forward. As the President of Birchway Title Agency, her story not only challenges stereotypes but also shines as a guiding light for budding entrepreneurs, irrespective of gender. From her journey, we see the profound impact of diligence and grit in surmounting obstacles within the business sphere. Sonya’s leadership exemplifies the enduring spirit of women everywhere, reminding us of the invaluable contribution women continue to make to the fabric of our economy and society.

Data from the 2020 Census Bureau Business Survey reveals that there are approximately 12 million women-owned businesses in the United States. Despite this seemingly impressive number and the increase of women-owned enterprises across the country, the question remains whether this growth truly signifies widespread advancement. Looking deeper into the statistics we can see that this number represents only 3.6% of all businesses in the United States. With women making up approximately half of the total population, even with recent progress, women are clearly underrepresented.

This incongruity underscores the persistent gender disparities that continue in the business world, even with strides towards equality. Research regularly shows gaps in funding, mentorship opportunities, and access to networks, perpetuating a cycle of disadvantage for women entrepreneurs. Whether it’s navigating biases in investment decisions or balancing familial responsibilities with professional aspirations, women often encounter multi-layered obstacles on their entrepreneurial journey.

Despite ongoing gender inequalities in the business world, women business owners continue to exhibit remarkable creativity, skill, and determination in overcoming barriers and carving out their paths to success. Their experiences offer valuable insights into the systemic changes needed to foster a more inclusive and equitable business environment. By spotlighting some of their experiences during Women’s History Month and beyond, we not only celebrate their achievements but also advocate for real solutions to address the structural imbalances that persist. Empowering women entrepreneurs is not just about recognizing their individual accomplishments; it is about dismantling barriers, fostering supportive networks, and creating pathways for all women to thrive in the business world. This will help create a future where every woman can unleash her full potential in the business world. 

About Birchway Title Agency, LLC

Birchway was founded with a vision for the future of the title industry supported by years of real estate experience. We are committed to assisting our clients navigate the complexities of commercial and residential real estate transactions with ease and confidence. For more details, visit: www.birchwaytitle.com or contact info@birchwaytitle.com for questions regarding publications and media.